We’re not really ones to toot our own marketing horns, but something happened yesterday morning that helped the Grooming Guys get back to our guerrilla marketing roots a bit. You know… return us to the hard-core type of grass roots stuff that helped us initially build our business in D.C. then Virginia and now Atlanta. It was [...]
EXERCISE IS FOR IDIOTS. OK… we really don’t mean this. In fact, exercise is one of the Grooming Guys 10 Keys to Good Grooming. In addition to helping a man feel healthy, energetic and sane, staying in shape also has a positive effect on the appearance of a man’s skin and hair (there are all [...]
13
Jan
Stored in: Business Insights, Random Observations
– THE GOOD & BAD OF INAUGURATION IN D.C.: It’s great because there are going to be a ton of people in town to stimulate the local economy and we’ve gotten a lot of publicity regarding our now-famous Oba-massage Promotion (see previous posts). It’s bad because our D.C. store needs to close next Tuesday for the event [...]
Being based in DC and having the unique privilege of serving as the grooming outlet for many gov’t big wigs, it would certainly make sense for us to have a blowout shindig at our Capitol-based store for this month’s inauguration. You know, streamers, bands, bad dancing, shaves, etc. Problem is, despite the great excitement , there [...]
