The Grooming Lounge Blog

Back in 2001 when our online destination was in its infancy, Grooming Lounge’s primary business came from providing men with solutions to their “Embarrassing Issues.” As we saw it, there were a handful of grooming items that men wanted and needed, but would go without if acquisition required interacting with another human being. The list [...]

Grooming Lounge has come a long way since we started way back in 2000, and as our business has expanded, so have my responsibilities as CEO. It’s certainly a learn-on-the-job situation for me, passionate to a fault about our business, our people our guests and service levels — but stretched like all growing entrepreneurs and consistently trying [...]

We hope we haven’t out worn our welcome with talking about how proud our company was to be profiled in a recent segment on CNN.  Here’s promising this will be the last proactive mentioning of it — but since the video was available — thought we’d post here for anyone who didn’t see it (including [...]

Since inception, Grooming Lounge’s “marketing plan” has been to provide service worthy of “word of mouth,” which would eventually lead to more and more satisfied guests. Add in a little bit of humor and some solid press coverage — and our goal of creating a sustainable and solid business is being achieved day by day.
OK…  [...]

The two most satisfying things in business are making your employees and customers happy.  Doing such almost always leads to pride, growth, notoriety and the financial success small businesses covet. On that note, got a unsolicited letter from a store guest yesterday that has made me and the other Grooming Loungers who have seen it [...]

It may sound odd, but much of the reason Grooming Lounge operates as it does from a Customer Service standpoint stems from our dissatisfaction with how we’ve been treated by other establishments. Going back to when our little company was an even smaller sketch on a napkin, we constantly remarked that today’s “customer service bar” [...]

For years, we’ve answered the same off-base questions time and time again.  Whenever speaking with someone new to our industry, the same two queries were always put forth: a) “So, you’re a business for metrosexuals?” b) “Did you notice a big boost with the whole ‘Queer Eye’ Movement?”
Grooming Lounge’s answers have always been a consistent [...]

Here’s the strategy and story of how our company name was developed. 
Two late 20-something guys sit in an apartment sketching out their ideas for a grooming-related destination.  Business has no official name, only a concept, and is being referred to during informal development sessions as “ORANGEFLIP.COM” (don’t ask).  As development progresses and charts and plans are laid [...]

The following is an internal memo sent recently from the Grooming Guys to our great team here at the Grooming Lounge. We thought it OK for public dissemination and are hoping it provides a little insight into how we try and do business.
TO:   Grooming Lounge Staff
FR:   Mike & Pirooz
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Hope everyone is recovering from the snow [...]

Even if you don’t live in the Nation’s Capitol region, we’re quite certain you’re aware of the weather situation here. There’s been snow, enough to fully engulf a Prius, and said snow has lead to closings for schools, government and retailers. Adding insult to injury for retailers is that this is Valentine’s Week, usually a [...]