Next week, Grooming Lounge will take a major step forward in introducing our proprietary, homemade products to an expanded national audience. After more than a year of back and forth, pleasant negotiations, etc., the Grooming Lounge will be featured Thursday the 11th and Friday the 12th on Home Shopping Network (also known as HSN). What will we be doing you ask? Well… we’ll be telling millions of viewers about our company and offering special deals on our just-introduced Grooming Lounge To-Go kits, featuring 2 oz. sizes of our shaving products.
It’s a big step for us and to be honest, one we really didn’t realize the full magnitude of until lately. You see, despite what we might have thought and you may be thinking, HSN is no joke. It’s not just house marms lying in bed and watching. Instead it’s millions of people across all demographics, yeah millions, tuned in to find out about the latest and greatest items and gifts they can by. And if you think, as we might have thought at first, that HSN’s products are down market, guess again. Between HSN and the other major TV shopping channel, they have a virtual bevy of who’s who in the fashion and luxury market. It’s quite a business.
So, how does this help you? Here’s what we’re thinking. More people know about our products, try them and get hooked on them. That enables us to make even more products, make those products even more advanced, open more stores and enhance our online experience. Pretty soon, we’ll have all the products you need under the GL brand and a store near you. Hence… you’ll be infinitely more handsome and relaxed. In turn, you’ll be more successful and happier.
It’s a win, win.
