The Grooming Lounge Blog

For the past six years Grooming Lounge has produced a catalog, a collection of grooming products and tips that really showcase what our brand is all about. We’re pretty sure ours was the first men’s-only grooming catalog of its type — and feel confident it has improved both in content and helpfulness each year. But… self-congratulations [...]

We hope we haven’t out worn our welcome with talking about how proud our company was to be profiled in a recent segment on CNN.  Here’s promising this will be the last proactive mentioning of it — but since the video was available — thought we’d post here for anyone who didn’t see it (including [...]

Since inception, Grooming Lounge’s “marketing plan” has been to provide service worthy of “word of mouth,” which would eventually lead to more and more satisfied guests. Add in a little bit of humor and some solid press coverage — and our goal of creating a sustainable and solid business is being achieved day by day.
OK…  [...]

It may sound odd, but much of the reason Grooming Lounge operates as it does from a Customer Service standpoint stems from our dissatisfaction with how we’ve been treated by other establishments. Going back to when our little company was an even smaller sketch on a napkin, we constantly remarked that today’s “customer service bar” [...]

Morning shave extracting more blood than a Red Cross drive? Razor burn, bumps and irritation a foregone conclusion? Everyday, Grooming Lounge offers up life-shaving instructions to men who have nary a clue  how to handle wimpy skin. Well… fear not red-faced fellows, our handy-dandy blog is here to provide the knowledge and advice necessary to [...]

For years, we’ve answered the same off-base questions time and time again.  Whenever speaking with someone new to our industry, the same two queries were always put forth: a) “So, you’re a business for metrosexuals?” b) “Did you notice a big boost with the whole ‘Queer Eye’ Movement?”
Grooming Lounge’s answers have always been a consistent [...]

Even if you don’t live in the Nation’s Capitol region, we’re quite certain you’re aware of the weather situation here. There’s been snow, enough to fully engulf a Prius, and said snow has lead to closings for schools, government and retailers. Adding insult to injury for retailers is that this is Valentine’s Week, usually a [...]

Yes this is a blog written by a couple guys who own a men’s grooming company. But, beyond being Grooming Guys, we also consider ourselves Marketing Guys. And… when we see something that rubs us as “sub-par marketing strategy,” we like to learn from it and even sometimes share it. This is the sharing part.
In our [...]

In light of what’s happening with the economy, many businesses would be willing to do just about anything to garner media attention… thus leading to increased sales.  And while we’re not (and have never been opposed) to doing quirky stuff to get press for Grooming Lounge (see our Presidential Eyebrow Survey), we do draw the [...]

A female-focused web site recently conducted a publicity-seeking survey to determine and publicize their list of the U.S. Cities With The Ugliest Guys. The publicity part certainly worked as TV stations nationwide, including our local D.C. Fox Affiliate, have run with this list and story. And while us Grooming Guys are certainly not above doing [...]